Creating ticket bundles with tags

If you want to ensure that all child tickets are bought together with an adult ticket, we have a solution for this using the Tags section on your ticket types. Similarly, if you want to ensure a specific combination of tickets are added to the basket before continuing, you can use the "require" tag tool. We will run through how these work on this page.

Parent and child ticket combinations

If you want to ensure that all child tickets are bought together with a senior or adult ticket, we can activate a tagging mechanism on your account which will help with this. Get in touch with your Customer Success Manager or support@ticketco.net to request this tool. 

Once activated, you will be able to label the relevant ticket types with the words "adult" "voksen" or "parent":

This works on season tickets, subscriptions and regular events. Once you have tagged your adult tickets, you can then do the same with your child tickets by using "child" "barn" or "kid":

This will introduce a limitation for purchasers which ensures they must have at least one adult ticket in their order when trying to purchase a child ticket. If they do not, they will receive an error message and not be able to go to the next step in the purchase flow:

Other ticket bundles and combinations

If you want to ensure that a free carer ticket is combined with a full paying standard ticket, or that an exclusive merchandise item is bought together with a standard ticket, you could use the require tag mechanism.

Potential use cases

Activating the require tag logic can be useful for the following scenarios:

• Offering a 2-for-1 discount on certain items, such as getting access to a free ticket only when another ticket has been added to the basket
• Offering combination packages at discount prices, such as transport + event + merchandise (when you want to ensure that the transport and merchandise offerings cannot be bought alone)
• Ensuring carer tickets are always bought together with standard full price tickets
• Offering access to exclusive merchandise for VIP tickets

How it works

On the tags section of your ticket types, simply input the format "require:item" where item relates to the linked ticket or product you want to combine the ticket with. Then go into that ticket or product and tag it with what you have inputted as item previously.

Let's look at an example:

• I want to create a 2-for-1 ticket bundle, where access to a free additional ticket requires purchase of at least one full paying ticket.
• I have two item types set up, one called "Valentine's day special - Free guest" which has price £0 and one called "Adult" which has price £30.
• On "Valentine's day special - Free guest", I add the tag require:adult and on the "Adult" ticket, I add the tag adult.
• This ensures that every "Valentine's day special - Free guest" item that is added to the basket must be accompanied by a standard "Adult" ticket, meaning you can offer a 2-for-1 bundle. Anyone trying to claim the free guest ticket alone, will not be able to continue with the purchase.

Here is another example of a ticket requiring the purchase of a bus transport item:

If someone were now to try to purchase the ticket above without adding a bus ticket to their order, they would see an error like this and not be able to continue with the purchase: